| Printer Friendly
- Participants viewed all PCH behaviors as important and had difficulty identifying the most
important. There was little observed difference among women with or without children or by group.
Some differences were noted by level of education.
- Participants offered a variety of ways to group preconception health behaviors. The most common
groupings were to group behaviors by: (1) medical management, (2) screening or testing,
(3) behaviors specific to lifestyle change.
Message Testing Results
- Both single and bundled messages increased aided and unaided awareness of messages over levels
found in the control group.
- Even when there is 1 message, only half can recall the message on an unaided basis (following
distraction). Only three-fourths can recall the message on an aided basis (following distraction)
- There was no significant difference in terms of percent of messages correctly identified on an
unaided or aided basis between 1, 3 and 4 messages. A similar pattern of results was found between
unaided and aided responses.
- Recall of specific messages did vary between treatments. Messages dealing with healthy lifestyle
tended to have higher levels of recall than screening/testing or manage/ monitor messages
- Some messages, such as eat healthy foods or exercise regularly, were reported even though they
weren’t specifically mentioned in the text. They may have been communicated by the brochure